Social Stuff


February 1, 2010: 4:14 am: adminMarkets, Political Activities, Social Stuff

Volunteering — coming together as a community, and helping your local needy. Yet, scheduling this kind of event isn’t as straightforward as one would want, and let’s remember that this in itself is free time that could be used to do some good. Of course, when you volunteer as part of a team effort with friends from work, it will be more enjoyable.

So, a number of companies are creating initiatives encouraging their employees to give back to the community through volunteer activities. A leader in this field is Adaptive Marketing LLC who also offer shopping programs including DealMax. Such initiatives were always rare, minor activities — but today that can be seen as a bare minimum. Looking at a specific company, Adaptive Marketing has offered staff members the chance to help with anything from tennis shoe recycling campaigns to local tree replanting weekends. Once all the pertinent information — time, date, location, type, et cetera — had been announced in advance it has become very simple for employees to set aside the time for volunteering and what initiative they’d join.

It’s essential to let volunteers find activities that fit their outlook. Staffers from Adaptive Marketing, the company who developed the membership program DealMax, select from among a great many local programs. Once you start looking for things to do you see so many; working with young adults, lending a hand to environmental activities, or improving the area’s look through arts and culture to name just a few. This provides Adaptive Marketing volunteers with opportunities to explore useful avenues in volunteer work and have fun taking part.

When firms ask their staff members to consider volunteering at homeless shelters, it is commonly for an individual event or a regular, perhaps weekly or monthly job. What this means is if you’ve only got enough time to spare for a Saturday morning park clean-up or the public library’s sale of used books, you still have a chance to help. It has always been a regular practice for firms to help to support the people of their home town. Adaptive Marketing maintains volunteer initiatives to support the people of its hometown and to generate goodwill within its home community through its members of staff actions. What volunteer work is certain to do is provide your workforce with a positive feeling about themselves, creating a motivated company. By now, we think, the benefits of a company-supported volunteer initiative for everyone involved are should be self-evident.

January 4, 2010: 11:49 am: adminBeyond Cats, Markets, Social Stuff

Hailing from New Jersey, Nicholas Bredimus mingled the worlds of software, hospitality, and airlines and energized these industries. His career highlights include time-saving software, aircraft safety advancements, and he’s even involved in designing luxury houses.

Glancing at Mr Nicholas Bredimus’ pedigree anyone could discern he was bound to achieve distinction. The kindred traces its provenance all the way to the time of ancient Rome and proudly boasts a broad mix of nationalities. The maternal family mingles German and Scottish stock. The paternal line, by contrast, originally comes from Luxembourg and England, from where his forebears subsequently migrated in the late 1800s.

And following arrival in America, they retained their drive and determination to go far. Nicholas, along with his six siblings, was a child of a father who worked as a mechanical design engineer and a mother who was a practicing nurse. Nicholas went on to dwell in the Lone Star State for a while and also spent time in Scottsdale, AZ, Kansas City, MO and Reston, VA.

Be sure to check out this exceptional source for Mr. Nicholas Bredimus infos!

After completing his education, he would sign up for several respected posts at several of the largest businesses in the airline industry. Nicholas ascended to the rank of vice president with firms like Trans World Airlines (TWA), Republic Airlines, and Hughes Airwest respectively. A dedicated programmer, Nicholas’ innovations in airline computer programs are arguably his best regarded legacy. His creation of airplane maintenance computer programs, now commonplace throughout the entire air travel sector while first coded for one specific firm, resulted in what is surely his most popular creation. This was only one of his essential creations for airlines and for the hotel sector. The reservation programs he developed are on their way to becoming as commonly used as the aircraft maintenance software, while the room booking program he developed enabled a great number of major market players in the hotel industry to deploy a PC based architecture. Continuing to innovate, he developed a networking program to help with ticket sales — another groundbreaking achievement. Even though it is undoubtedly his strong suit, he has regularly worked in other areas. He managed American Express’ IT division, launched Bredimus Systems in the early nineties, and became the founding president of a major American Airlines division.

As of now Nicholas Bredimus has stepped back from Northwest Airlines and the software design industry, but he’s still making use of his skills. You can find his work now helping to advance building design — matching the requirements of aesthetics with up to date technology and genuine concern for our ecology.

November 8, 2009: 1:04 pm: adminMarkets, Social Stuff

Kohlberg, Kravis, Roberts & Co (KKR) was established in the seventies and initially their specialty was in highly leveraged transactions. However, aiming to make the businesses in their portfolio greener, KKR have rolled out a remarkable proposal which has entirely changed the method by which businesses and environmental agencies work together, forever.

Environmentally sound business practices became a hot topic a year ago when KKR’s Henry Kravis and the non-profit Environmental Defense Fund (EDF) joined forces. Big matters like climate change and colossal water consumption are an all-important part of their company mission. Eco-efficiency (the term was originally pitched by the World Business Council for Sustainable Development) makes up their mission’s framework, through utilizing ecologically sustainable techniques such as increasing the durability of products, recycling programs and maximum use of renewable resources. Irrespective of the fact that the program was a colossal success, no-one realized how fantastic the effects really were until Ken Mehlman, the executive responsible for the project, studied the first year’s profits. Much to everybody’s surprise, Ken saw that practicing eco-efficiency not only enhanced environmental awareness, but was also increasing the profits from all their business concerns too. Currently, KKR and Ken Mehlman have almost each and every company in their portfolio engaged in the program. Still, with a current business portfolio with a worth of 86 billion USD, you can be sure this was no easy see what a tremendous feat this is.

KKR with the EDF with the help of Ken Mehlman are expanding the original program. For example, KKR linked up with the EDF’s Climate Corps Program which instructs interns studying for an MBA how to promote cost-effective, green practices. KKR and Ken Mehlman have made the effort to formulate metrics which can oversee resources. Tools such as these can measure a company’s environmental impact and identify any problem areas. The business world has been changed forever by the work of Henry Kravis, the KKC, and the Environmental Defense Fund. Their innovations have set a high standard for organizations in any industry and established that making profits need not entail the hefty price of negatively impacting our planet.

October 29, 2009: 1:19 pm: adminMarkets, Social Stuff

The brotherhood that volunteers experience can tie their community together more closely, and as you’d expect it will aid those incapable of supporting themselves. The obvious problem is that adjusting your workload so that you’re free to volunteer often actually wastes time that could be put to much better use elsewhere. And you’ll have more fun volunteering when your co-workers are pitching in by your side. Accordingly, a number of companies are making themselves into organizing points helping their employees to work for the community. A leader in this field is Adaptive Marketing LLC of Connecticut who also offer shopping programs including Leisure Exclusives (MVQ*LSUREXCLUSIVE).

Company-supported volunteering has grown beyond blood drives and once-a-year charitable giving. Running shoe recycling initiatives and more active work like tree replanting weekends - these and others are among the activities that have been arranged for its employees by Adaptive Marketing. For these events, the locations, dates and times of the events were announced, which made it simple for staff members to know what to expect, and how much time each event might really require from them.

The spirit of volunteering means a choice between activities, of course. Firms who provide this kind of service to their community like Adaptive Marketing, (as you’d expect from the company behind Leisure Exclusives (MVQ*LSUREXCLUSIVE)) allow their staffers to select from a wide variety of events to get involved with. You’ll find so much to be done; working with children, lending a hand to environmental activities, or supporting local performance art to name just a few. Adaptive Marketing’s employees are presented with such a choice that they’re sure to have a project they’ll enjoy taking part in, ensuring they’ll spend their time effectively and happily. A big one-off event or a regular addition to their schedule - these are the usual ways for a company to organize this kind of volunteer initiative, maybe at a local school or the homeless shelter in town. Regardless of how little time you have, there’s going to be some activity needing your help, which makes time no block against volunteering. Business history is full of tales of firms giving back to the citizens of their home town. The good worksefforts of the employees at Adaptive Marketing and companies like it create good feeling in their home town. The real bonus is, one of the benefits of volunteer work is the certainty that you’ve done something good - an upbeat feeling that leaves not just the staffer but the whole company more upbeat. Promoting volunteering among your staffers is its own reward.

October 25, 2009: 12:22 am: adminMarkets, Social Stuff

If you have never come across Steve Schwarzman, you will want to give this your full attention. Only last year Stephen A. Schwarzman ranked fifty-three on the list of the most wealthy people in the United States, still it’s his patronage of the liberal arts and education and his spectacular business achivements that make him such a absorbing man. His life is an inspiration to individuals globally and it serves as a reminder that no matter what your specific circumstances are you can be financially successful through just a little persistence.

In the eighties he co-founded the Blackstone Group with Peter Peterson; in its early days it was an equity management and financial advisory company. Obviously, the Blackstone Group expanded into the ground breaking business it is presently. Having called Pennsylvania home for much of his childhood and adolescence, Stephen A. Schwarzman attended high school in the School District of Abington. He graduated from Abington Senior High School; his next step was to acquire his bachelor’s degree from the Connecticut University, Yale in 1969. He set about taking a master’s degree in business at the distinguished Harvard Business school near Boston, MA. After finishing his post-graduate degree, Steve began a career in investment banking. Before celebrating his thirty second birthday, Steve was already on the board. Stephen A. Schwarzman offered his services as an assistant professor at the world renowned Yale School of Business Management as well as supporting many not-for-profit organizations, educational programs, and the arts. Moreover, he serves as the Chairman of the Board of Trustees of the JFK Center for the Performing Arts in New York, New York. Furthermore, Steve just last March gifted to the New York Public Library $100,000,000 to assist in their construction plans. He also serves on their board of trustees.

Consequently, it comes as no surprise that, America’s elite look to Steve for encouragement - Times Magazine recently appointed Steve as one of the one hundred most influential individuals in the world. His meteoric rise to power in the business and financial sectors is certainly stunning, and his willingness to give to his own community through his unstinting contributions to the liberal arts and education programs encourages those who are inspired by him. With his wisdom and experience, it seems like there is nothing he cannot achieve. All in all, Steve has, in retrospect, been a remarkable influence on both the business and financial communities and the world as a whole.

October 14, 2009: 10:44 am: adminMarkets, Social Stuff

Kohlberg, Kravis, Roberts & Co (KKR) was founded by Henry Kravis and his business partner George Roberts in 1976 with the assistance of the First Chicago Corporation. Lately, in a drive to make their portfolio of companies more ecologically aware, they have founded an extraordinary proposal which has transformed the method by which business concerns and environmental groups operate. Environmentally friendly business processes became a hot topic last year when Kohlberg, Kravis, Roberts & Co’s Henry Kravis and the independent Environmental Defense Fund (EDF) merged. Their goals include encouraging their associated companies in fighting against environmental threats like air pollution and any flagrant consumption of water resources.

Eco-efficiency (a term initially advertised by the World Business Council for Sustainable Development WBCSD) is the procedure leveraged to achieve these aims, utilizing techniques such as fuel economy, recycling programs and reducing the intensity of materials. Simple and effective, but the management did not understand the full project’s advantages until Ken Mehlman, the head of the Green Portfolio Project and global public affairs, looked over the figures from the project when it had been functioning for its first 12 months.

Only at that point did Ken realize that applying eco-efficiency was not simply lessening impact on the planet, but in addition it was helping to save firms a large sum of money, making the program almost an immediate hit. Well-nigh all of the business concerns held by Kohlberg, Kravis, Roberts & Co and Ken Mehlman nowadays participate in the Green Portfolio Project. All The Same, when you consider that the group has a current business portfolio worth 86,000,000,000 USD, you can be sure this was not a simple see what an enormous achievement this is. The initial program now includes new opportunities. The Climate Corps Program administered by the Environmental Defense Fund is an example of this, it campaigns for planet friendly business techniques to MBA interns. KKR and Ken Mehlman have taken the time to develop metrics which manage resources. Systems such as these allow employees see how environmentally friendly they are and discover any practices that might need improving.

Henry Kravis, the KKR, and the Environmental Defense Fund are true trailblazers in the world of green business. In conclusion, these systems have made green business techniques not only viable, but commercially desirable, and their novel ideas are setting a new standard in the competitive business world of today.

April 1, 2008: 7:52 pm: adminSocial Stuff

Just like in any business, failure to attract new customers will inevitably lead to failure. Therefore, it is imperative to the success of any network marketing business to have an effective marketing plan.

There are two marketing models in network marketing. They are:

Sales Model

This approach advocates having a new distributor make a list of 100 people they know that they could introduce to the opportunity. Once the list is completed, the new distributor and his sponsor call each name on the list, attempting to sell the person your opportunity or product. However, 90% of the people who utilize this model fail because the odds of finding a qualified customer in any average group of 100 people is very low. Tom Hopkins, the master salesman, couldn’t find more than five customers in this group. That’s a 95% rejection rate! What’s going to happen when the untrained beginner contacts this same list? He will encounter massive rejection, followed by disappointment and failure. That’s why most people quit network marketing within their first few months in the business.

Marketing Model

In the marketing model, you present your opportunity to several people, using various methods, and then let them contact you if they are interested. This helps you to identify people who are truly interested in your business opportunity, and it eliminates much of the rejection of the traditional sales model. First, you make a list of 20-30 sharp, opportunity-oriented people who you think would be interested in earning an extra stream of income. You then ask your sponsor to help you put together a package of the company’s top prospecting materials such as video or audio material, brochures, company news reports, etc.

You then mail or give these to each of your best people, and tell them how excited you are about your new opportunity, and tell them that you don’t know if this would interest them, but you would like them to read or listen to the material, and interested people that you meet during your daily activities. When you follow up with these people, you simply ask, “What did you thin?” This helps to eliminate a lot of the rejection of selling because you are letting the company’s materials present your opportunity, and you are only offering your information to people who find a need for this opportunity at this time in their lives, and if they would like to add another stream of income to the future.

Another way to attract new prospects is to put small ads in the local newspapers, informing people about your opportunity to create income. In your ad you place a special toll free number with a prerecorded message for people to respond to if they are interested. They then leave their name, address, and telephone number on your voice mail, and you send them the package of information and follow up in a few days. This helps you find people who are looking for your opportunity.

When you are involved with a company with excellent marketing materials, it greatly increases your chances for success. You have high quality packages of information to give to your prospects, and you can send them to the company web site, hot lines, or conference calls. You also need a sponsor or upline support to help you to follow up with your interested prospects. Your sponsor will help you present your opportunity with a three-way cal to your prospect.

Although you don’t have to be a salesperson and use “high pressure techniques” to be successful in network marketing, you will have to sell some products. You will need to present information about the products or business opportunity and then ask the person for an order. A good upline team will train you on how to properly present, ask for the order, answer the questions, and handle objections. When considering which company to choose, ask yourself if the company has marketing materials to help you present your opportunity. Do they have proven methods to help me recruit? Is there someone who will personally help me present the information and sponsor people? Do they have well-written ads with a good response rate? Are there recorded calls that I can use for my voice mail system? How successful has their marketing plan worked for other people?

Kurt Mortensen’s trademark is Magnetic Persuasion; rather than convincing others, he teaches that you should attract them, just like a magnet attracts metal filings. He teaches that sales have changed and the consumer has become exponentially more skeptical and cynical within the last five years. Most persuaders are using only 2 or 3 persuasion techniques when there are actually 120 available! His message and program has helped thousands and will help you achieve unprecedented success in both your business and personal life.

If you are ready to claim your success and learn what only the ultra-prosperous know, begin by going to http://www.PreWealth.com and getting my free report “10 Mistakes That Continue Costing You Thousands.” After reading my free report, go to http://www.PreWealth.com/IQ and take the free Persuasion IQ analysis to determine where you rank and what area of the sales cycle you need to improve in order to close every sale!

Kurt Mortensen - EzineArticles Expert Author
March 18, 2008: 3:33 pm: adminSocial Stuff

Judging by the popularity of instant message programs, chat
rooms, and discussion forums, it would seem logical to
conclude that people enjoy interacting with one another in
an almost anonymous, virtual environment. Although people
enjoy the anonymity they still crave attention and
relationships with other people. Sometimes, the internet is
so impersonal, and cold that getting a nice email from an
actual person that doesn’t want your money is almost
exciting.

People especially enjoy interacting with those of similar
interests. Why not use this to the advantage of your
business? Internet marketers don’t usually have anybody in
their lives that shares the same passion. And, as a whole,
Internet marketers are very passionate about what they do
and love discussing it with others who share that same
passion. By creating friendships with other online
marketers in your niche you open yourself up to a world of
possibilities.

The ability to build an alliance with someone powerful and
successful in your field is literally priceless. A lot of
businesses survive on their contacts alone. With a good
contact you open up to joint ventures, exchange of
information and ideas. Affiliate partnerships, market
research, years of experience, links to your site These
friendly contacts, all which are call “alliances,” can
provide you with the leverage that you need, not only to
learn quickly, but to market your product to large
audiences of people fast.

Having an alliance is many times better than just proposing
a joint venture to someone for several reasons. First, a
joint venture proposal to someone you don’t know will be
treated with so much skepticism that your chances are slim
to none. Whereas getting a JV proposal from a trusted
contact whom you have been exchanging emails with regularly
for a couple weeks will get much more consideration.
Building up a friendly alliance with someone online is a
lot like making friends in the real world. People don’t
like to be badgered, they don’t like know it alls, they
don’t like back-stabbers, they don’t like needy people, and
they don’t like it if you follow them around and use up
their time.

It is recommended contacting someone for the first time via
a short email. Compliment their site, explain who you are,
and then ask them a simple question that wouldn’t
compromise their business. This way, you won’t use up too
much of their time but your inquiry demands a response.
When they email you back, follow a similar format but offer
more information about yourself. Write a longer email. Try
to keep a volley going back and forth and after a while see
if they have an IM name. Infuse your emails with your
personality and become curious about them, their
motivations, and their life. Before long, you will have a
friendly business contact with someone that could pay off
in infinite ways.

Getting business alliances to promote your product Before
seeking to ask a business alliance for any favors, such as
blasting your ad their list. You must already have a
powerful, proven sales process in place before you seek
their counsel and/or assistance. Do not become overzealous
and assume that someone has the same belief and passion for
your product as you do. All too often we become prideful
and think that our product is the best when, in fact,
others do not share the same appreciation. If you are
seeking to have someone with a big list send out an
advertisement for you product you would have to be careful
in how you went about it.

Someone with a big list and a successful business is, most
likely, busy. They probably get hundreds of emails a day.
Unless your proposal is credible and attractive to them it
will not get consideration. The majority of people and
especially entrepreneurs are cautious by nature. They will
not undertake a joint venture unless you can prove that you
can make them money, that you are reliable, and that your
product will not tarnish their reputation. Make sure that
you don’t waste their time. Don’t insult them with a hyped
up sales pitch about how much money they can make if they
sell your product. If you are trying to get them to mail
something to their list about your product include
statistics, documentation, and, if possible, your actual
product.

Find an ad that pulls extremely well, through testing. Know
the conversion ratio and have everything documented. Let
them know that you are legitimate and that you are selling
a high quality product. Nobody wants to get involved with
someone who is going to tarnish their reputation. Give them
specific, documented conversion statistics from similar
advertising campaigns Make sure and state what is in it for
them. Are they going to get a share of your backend
profits? Are you going to sell their product to your list?
Tell them that promotions for your product have been going
well.

Tell them that your particular ad converts at a specific
ratio. Tell them that you think they should give it a shot.
You do, of course, want to be sure that what you are
recommending will turn out to be profitable for them.
Otherwise, they won’t ever work with you again. And don’t
just pop this sales pitch out of no where or the person
will feel used. It might be a good idea only to mention the
idea and then if they sound interested fill them in with
the details.

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Copyright 2005

Abe Cherian is the founder of Multiple Stream Media, a company that helps online businesses find new prospects and clients, who are anxious to grow
their business fast, and without spending a fortune in marketing and automation. http://www.realbusinessleads.com